Definition of a digital Marketplace A digital marketplace is an online platform that connects buyers and sellers of goods and services. It allows businesses and individuals to list and sell their products or services to a global audience, while also providing...
Introduction Affiliate marketing is a performance-based marketing model in which affiliates earn a commission for promoting a company’s products or services. As an affiliate, you earn a commission for every sale made through your referral, which can be a lucrative way...
Introduction So you want your website to rank higher in search engine results pages (SERPs)? It’s not enough to just publish great content and cross your fingers. You need to apply search engine optimization techniques to give your site the best...
Introduction You’ve probably heard the term social media marketing before, but what does it actually mean? In a nutshell, social media marketing is the process of using online platforms like Facebook, Twitter, Pinterest, SnapChat, TikTok and LinkedIn to build relationships and...
If for a long time email marketing was frowned upon, today the reality is different thanks to Inbound Marketing. This is because this strategy is an important ally when nurturing and relating to leads, in order to make them more and...
Knowing how to use Google AdWords is essential to discover the size of investment you want to make on this platform. This means that you must recognize what your goals are and also keep in mind other digital marketing strategies that...
Digital Marketing offers a world of opportunities for those who want to earn more while spending very little. But for the results to be really effective, you need to know fundamental techniques of this methodology. And one of them is...
With the increasingly competitive market, companies need to be always looking for differentials to be able to stand out and even sell more. Therefore, knowing the competition and planning correctly is essential for the success of your digital marketing strategy. This...
